Fort Lauderdale is already ramping up Florida same-sex marriage celebrations by inviting 100 couples to come get married at the beach this winter:
The Greater Fort Lauderdale Convention and Visitors Bureau plans to invite at least 100 couples from around the country and around the world to marry oceanside in a common ceremony sometime this winter, said Nicki Grossman, president of the Broward County tourism group in an interview.
The 100 number also will honor Broward's 100th birthday celebration now underway.
"We're going to pull out all the stops, just like a proud father does when their child marries," said Grossman, calling gay travelers "a very loyal and important part of our destination."
The wedding extravaganza is just the first of many gay-marriage activities planned in Broward, a pioneer in promoting gay tourism.
In 2013, more than 1.3 million LGBT travelers visited Broward and spent about $1.5 billion, accounting for about 10 percent of tourism in the county, Grossman said.
And that counts only those who came on LGBT tours, attended gay events, responded to gay ads or in some way, self-identified as LGBT. "We believe that there are considerably more LGBT travelers than that" in Broward, Grossman said.