Tuesday, November 22, 2016

Zales Jewelers Shows Love Is Love Is Love

The inclusion of a lesbian wedding scene in a new commercial for Zales Jewelers gives me a lift this morning.

I love seeing the increased diversity across all kinds of products in advertising. It truly represents the best of America.

However, the haters over at One Million Moms (who's numbers don't come close to one million) are outraged over the new spot by Sales.

Zales Jewelers should be ashamed of attempting to normalize sin by featuring two women getting married in their latest commercial. It shows two women in wedding gowns exchanging vows and wedding bands. Zales is promoting same-sex marriage and their new “Love and Pride” Collection. The “Love and Pride” wedding band collection, designed for the LGBTQ community with rainbow and matching bands, is “promoting Equality, Diversity, and Unity” and “celebrate their Love with Pride” as stated on their website.

Zales is using public airwaves to subject families to the decay of morals and values, and belittle the sanctity of marriage in an attempt to redefine marriage. Even though homosexuality is unnatural, this advertisement is pushing the LGBTQ agenda. An even greater concern is that the commercial is airing when children are likely watching television. To make matters worse, this ad has aired during family viewing time such as football games and primetime shows.

OMM encourages their mindless followers to contact Zales to express their faux outrage.

I think contacting Zales is a terrific idea!

How about we all send a 'thank you' via Twitter (@ZalesJewelers) to let them know how much we appreciate the company's warm and inclusive message :)

Here's the spot.

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