AT&T Launch 3rd Annual LIVE PROUD Campaign For Pride Month

In celebration of LGBT Pride Month and Pride season, AT&T is proud to launch the third annual “Live Proud” campaign that is centered on awareness, empowerment and most importantly, pride.

For many individuals, living openly and stating “This is Me” can be challenging. That’s why AT&T has designed the Live Proud campaign this year to provide a platform for everyone to have their voices heard.

The LGBT community and beyond can take part in this campaign by creating a unique 15 seconds-or-less “This is Me” video and uploading it to the AT&T Live Proud website at ATT.com/LiveProud to enter the AT&T “This is Me” Sweepstakes.

Of the videos submitted, four lucky winners will be selected at random to win a trip for two to New York City and two tickets to OUT100.

From June 1 through August 9, participants can join the movement in the following ways:

• “Like” the AT&T Live Proud Facebook page by visiting ATT.com/LiveProud and join us in celebrating LGBT awareness, empowerment and pride.

• Create a 15 seconds-or-less ‘This is Me’ video that tells the world about how you live proud in your everyday life and profession.

• Upload your unique Live Proud ‘This is Me’ video to the ATT.com/LiveProud website and enter the AT&T “This is Me” Sweepstakes for a chance to win a trip for two to New York City and two tickets to OUT100 (Go to ATT.com/LiveProud for official rules and to enter)

• Share your Live Proud ‘This is Me’ video entry via your personal social media channels and include #ATTLiveProud to help spread awareness surrounding the campaign.

(via press release)