Commercial: Tongue in cheek ad calls for diversity and inclusion at the Olympics

"The games have always been a little gay. Let's fight to keep them that way"

The Canadian Institute of Diversity and Inclusion made this little ad to lighten the mood a bit about the ongoing anti-gay laws and legislation in Russia.

Everyone isn't laughing, however.

From Queerty:

“They’re making fun of our sport for their cause and it doesn’t really make a lot of sense to me,” said Christian Niccum from team American. “If I were to go hug my dad and someone took a picture and showed it in really slow motion, they could use it in a video like that and that’s just ridiculous. It’s my dad. Can’t we show affection to each other without it being some sort of sexual contact? This is sports. It’s the same thing. Why does it have to be like that?”

His teammate Preston Griffall (awesome name, btw) sounds a little more sensible, saying, “We’re two dudes, laying on top of each other in spandex. Of course people are going to make fun of it.”

Here's the ad, in case you've missed it. Over 4.7 million views in a week.