Showing posts with label gender neutral. Show all posts
Showing posts with label gender neutral. Show all posts

Wednesday, November 14, 2018

Céline Dion Creates New Gender-Neutral Fashion Line For Kids

Céline Dion in new ad for her new non-binary kids clothing line

Céline Dion has collaborated with fashion brand NUNUNU to develop a gender neutral line of children’s clothing.

The concept is to allow children to find their own personal style rather than be boxed into a traditional pink vs blue mindset.

Asserting that “fashion builds concepts deep within our minds,” the company says the new line (titled, CELINUNUNU) “aims to free the forces of creativity and imagination in children, nurturing equality and flexibility of thought that enable kids to fully embrace who they are.”

And speaking of ‘embracing who they are,’ the new ad spot for the fashion line casts Celine as a badass binary-busting ninja.

In the video, we see the “My Heart Will Go On” singer enter what appears to be a gender-segregated maternity ward.

Celine provides voiceover narration for the spot:

Our children. They are not really our children. as we are all just links in a never-ending chain that is life. For us, they are everything. But in reality, we are only a fraction of their universe. We miss the past. They dream of tomorrow. We may thrust them forward into the future. But the course will always be theirs to choose.

Reaching into her bag, she finds black glitter confetti (of course) and blows it across the room transforming the ward into a gender-neutral space. The children are suddenly decked out in bold black and white, non-gendered fashions.



Celine explained to PEOPLE that the new line “lets children choose outside stereotypes and norms so they can bring from within their own tastes and preferences.”

“We help them feel free, creative, inspired, respectful of one another and happy in the world,” she adds.

With that in mind, the line offers ‘fashion-forward’ looks utilizing bold prints (alphabets, stars, plus signs) in a palette of black, white, yellow and denim. The plus sign represents equality.

Most of the clothing is priced between $50 and $100, although there is a $290 leather jacket available for your 3-year-old to grow out of in a few months.

Back in the maternity ward, though, security has shown up and our heroine attempts to escape. But, curses, she’s felled by a flying tackle.

In a last ditch effort, she attempts to play the celeb card as she’s cuffed and being taken away: “Guys, relax, easy - I’m Celine Dion.”

But, alas, to no avail. The cop replies, “Yeah, girl, and I’m Beyonce.”

Watch the ad spot below. You can check out the new non-binary children’s line on celinununu.com.




Monday, November 16, 2015

"Moschino Barbie" Commercial Breaks Gender Stereotypes


The new Moschino Barbie is a huge hit (currently sold-out!), and its commercial is breaking boundaries by featuring a young boy in it.

"Moschino Barbie is so fierce!" the boy screams as he and two female friends laud the doll, done up in designer Jeremy Scott's sleek glamour. Barbie's cellphone goes off and the male child says, "It's for you, Moschino Barbie," before winking at the camera. Watch the ad below.



(from Advocate.com)

Thursday, August 13, 2015

Facebook Troll Serves Up Snark To Haters Over Target's New "Gender Neutral" Policy


Ok, this is really hysterical.

You can imagine how - just sometimes - folks on the end of customer service would love to really speak their minds to over the top, outraged customers.

Check this out from Adweek:
That dynamic played out in particularly rogue fashion on Target's Facebook page this week. As the retailer received a steady stream of nasty comments from people upset about its move toward gender-neutral in-store labeling, Facebook user Mike Melgaard posed as Target with a fake Facebook account—Ask ForHelp, with a bull's-eye profile pic—and began excoriating the haters with comically sarcastic replies.

He got away with it for about 16 hours, too, commenting on about 50 posts before the fake account was shut down.

I've posted two of Melgaard's responses here. Head over to Adweek for many more. Some funny stuff :)



(h/t JMG)

Tuesday, August 11, 2015

Franklin Graham Is Mad Target Stores Won't Label Items Pink Or Blue


Franklin Graham, who it was recently revealed earns $880,000 a year working for a charity organization, posted this little tirade over Target's announcement that the department store will no longer identify some items as gender-specific.

How that's a bad thing, I don't know.

From the well-heeled charity leader himself via Facebook:

“I think Target may be forgetting who has made their stores strong.

"It’s not gender-neutral people out there—it’s working American families, fathers and mothers with boys and girls they love.

"What’s next? Are they going to try to make people believe that pink or blue baby showers are politically incorrect?

"I have news for them and for everyone else—God created two different genders. Jesus said, ‘Have you not read that He who created them from the beginning made them male and female’ (Matthew 19:4). You can’t get any clearer than that.

"If you agree, share in the comments below—and let Target know what you think. Let them know that you are perfectly willing to shop where the genders God created are appreciated. (1-800-440-0680) Target is way off-target on this one!”

(h/t JMG)