Music: Taylor Swift "Shake It Off"

Taylor Swift in her new video "Shake It Off"

I'll admit up front I'm not the biggest Taylor Swift fan. She has talent, clearly, but she's not my thing.

BUT - I do like her new video for her single "Shake It Off." Lots of footage of Taylor making fun of herself with several different sets of dancers (ballet, hip hop, modern, cheerleading). Visually it's very fun and interesting.

Plus - the message of the song is definitely going to resonate with pop culture today. Referring to one's critics as "haters" and telling folks to "shake it off" is a popular message.

"I've had every part of my life dissected — my choices, my actions, my words, my body, my style, my music," Swift tells Rolling Stone about the new single. "When you live your life under that kind of scrutiny, you can either let it break you, or you can get really good at dodging punches. And when one lands, you know how to deal with it. And I guess the way that I deal with it is to shake it off."

From Taylor's upcoming CD "1989" - preorder on iTunes here.